At your table.
Not on payroll.
You built the product and the sales team. The market hasn't caught up yet, and a second executive salary isn't the answer. You want a CMO who has sat in the chair, in your meetings, on your numbers. That's the seat I take.
What you get
Me, in
the room.Me, in the room.
Your leadership meetings, your planning cycle, your hard calls. The name on the invoice is the person in the chair.
A number on
your P&L.A number on your P&L.
Four gauges, every month: close rate, SQLs, brand search, time to close. Not impressions. Not a deck.
A sales team
with a head start.A sales team with a head start.
Your customer wants the product before your salesperson calls. That's what marketing is for, and it's the only thing I measure it against.
A seat, not
a salary.A seat, not a salary.
Executive marketing leadership at a fraction of an executive hire. Start with ninety days or keep the seat.
Twenty years. One pattern.
- Millions in contra media and no downside. I ran ads nobody had run and learned what works before it ever cost a client a dollar.
- Co-owner. Brought tours to Canadian markets artists usually skipped, in the seasons venues needed revenue. Kanye West, Bon Jovi, Tim McGraw and Faith Hill. Ticket revenue was the KPI.
- $100M+ in media for Nike, Safeway, Scotiabank, Jeld-Wen. The agency went digital because I did.
- Moved a national dealer network off the old-school sell. One floor, repaid and re-measured: sales up 13.7% in six months. Did it again for two Arrowquip dealers.
- First marketing hire in a category nobody respected and equipment nobody was proud of. We made it premium, priced it that way, and the whole industry followed. Dealers 68 to 185.
- The same method, in your business. Built to stay sharp, not to be a side project.
- Agentic AI inside a sales workflow. Close rates up 323%. The current chapter, and it's a thought partner, not a thought leader.
Every number.
Every brand.
Twenty years, interactive. Ask for it and the link comes from me, not a robot.
You get me.
Not a junior.
I'm in your meetings, building the strategy, reviewing the work, coaching your team. Ask the CEOs I've worked with: the bar goes up fast. Competitors scramble, sales believes in marketing again, and revenue follows. One invoice. One point of contact. Zero surprises.
Off the clock
Husband, dad to two. Entrepreneurs' Organization, Winnipeg chapter. Creative Communications, University of Winnipeg and Red River College Polytechnic.
Husband, dad to two. Entrepreneurs' Organization, Winnipeg chapter. Creative Communications, University of Winnipeg and Red River College Polytechnic.
Just direction.